Role - Digital Marketing Manager

Client Name: Trexinet ( https://www.trexinet.com/  )

Work Location: Richmond Road, Bangalore

Work Shift: US hours: 5:00/6:00 PM IST - 2:00/3:00 AM IST

Company Description

Trexinet Inc. is a GTM acceleration Company that offers cost-effective marketing and sales strategies to increase revenue for businesses. Our services focus on generating more meetings and deals for clients.

Role Description

We are looking for a talented digital marketing generalist who is willing to grab a startup opportunity as a founding member to create the digital marketing function and then build it over time. This could be the job that gives you a meaningful financial reward on your stock options when we drive towards exit in the next 5-7 years. This is not a good fit if you are looking for constant direction from senior management.

Responsibilities

? Website creation for customers, optimization, SEO growth. Working knowledge of Wordpress and Webflow. Resourceful use of external consultants for website graphics.

? SEM: Campaign management for customers and spend management

? Email marketing: Creating emails, varying content for best open and click rates

? Social Media: Campaign management for LinkedIn primarily and Facebook

? Data creation and cleansing: Familiarity with list building and cleansing for customers using tools such as Crunchbase, Hunter.io, uplead, IP Quality score etc. You will have one person reporting to you who will execute these tasks.

? Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

? Identify trends and insights, and optimize spend and performance based on the insights

? Brainstorm new and creative growth strategies

? Utilize strong analytical ability to evaluate end-to-end customer experience across

multiple channels and customer touch points

Qualifications

? At least 5 years of work experience in digital marketing with 1-2 years of experience in the US market

? Demonstrated analytical skills

? Superb presence and exceptional written/email communication and public speaking

skills

? Detail-oriented, extremely well organized, able to juggle many tasks under pressure

? Able to prioritize tasks quickly and solve problems

? Comfortable in team-oriented atmosphere

? Knowledge of Google GSuite and Hubspot. Microsoft Word, Excel & PowerPoint is useful. Familiarity with at least one email marketing automation tool as well as social media such as LinkedIn campaign manager is required.Knowledge of Adobe products is a plus.

Remunerations encompass

? Food and beverage benefits

? Health insurance coverage

? Daily transportation

? Competitive compensation package

Education

Any Graduate